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Article: Yacht Club
Yacht Club was never about the location or the boat; but everything about capturing that sense of freedom. And what better place to experience that than letting loose on Lake Como? For the campaign, we hired a classic chestnut boat and sent a young lad about his business—just open water, an immaculate fit, and the horizon.
The Yacht Club is more than jewelry; it’s a feeling we all crave. To me, that’s enjoying life's simple, unplanned moments. No grand plans or strict schedules—just living in the now. Let me tell you, you don't need a yacht for that; that feeling starts with you. So why save all the good stuff for later? Start making those moments now.